The Impacts of Culture on Vietnamese Consumer Behavior Towards Foreign Products

Vo Minh Duc; Vo Trong Cang

doi:doi:10.11648/j.ss.20180704.17

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The Impacts of Culture on Vietnamese Consumer Behavior Towards Foreign Products

Vo Minh Duc, Vo Trong Cang

Published in Social Sciences (Volume 7, Issue 4)

Received: 5 August 2018 Accepted: 20 August 2018 Published: 21 September 2018

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Abstract

Purpose of the research is to point out the impacts of culture to Vietnamese consumer behavior towards foreign products. By using literature review combined with a practical research method, after performing a hands-on analysis, the article lists out the features of culture as well as confirms the importance of culture to Vietnamese consumer behavior towards foreign products. The research also clearifies the importance of culture to consumer behavior of people around the world towards foreign products. This article is just the basis for further in-depth researchs about Vietnamese’s culture. This article can be helpful for researchers who want to find out the way to magnify the impact of Vietnamese’s culture on people’s consumer behavior so as to encourage people use Vietnamese products and bring back more profits.

Published in	Social Sciences (Volume 7, Issue 4)
DOI	10.11648/j.ss.20180704.17
Page(s)	199-202
Creative Commons	This is an Open Access article, distributed under the terms of the Creative Commons Attribution 4.0 International License (http://creativecommons.org/licenses/by/4.0/), which permits unrestricted use, distribution and reproduction in any medium or format, provided the original work is properly cited.
Copyright	Copyright © The Author(s), 2018. Published by Science Publishing Group

Keywords

Impact of Culture, Consumer Behavior, Foreign Product, Vietnamese, Psychological Factors

References

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[2]	Avruch, K. (1998). “Culture and Conflict Resolution.” Washington DC: United States Institute of Peace Press
[3]	Matsumoto, D. (1996). “Culture and Psychology.” Pacific Grove, CA: Brooks/Cole.
[4]	Spencer-Oatey, H. (2008), “Culturally Speaking. Culture, Communication and Politeness Theory.” 2nd edition. London: Continuum.
[5]	“Wacoal Corp. History” (retrieved at http://www.fundinguniverse.com/company-histories/wacoal-corp-history/)
[6]	"Cigarette Smoking Among Adults - United States, 2006". (Cdc.gov. Retrieved November 13, 2009)
[7]	“Foot Binding, Status and Society in Early China” (retrieved at https://www.studymode.com/essays/Foot-Binding-Status-And-Society-In-952230.html in March 27, 2012)
[8]	“Traditional Wedding Traditions and Customs” (retrieved at https://www.beau-coup.com/cultural-traditions-weddings.htm)
[9]	Andrew Seale (2015). “Seven Epic Fails by Businesses that Tried Expanding Into Foreign Markets” (retrieved at https://www.firmex.com/thedealroom/seven-epic-fails-by-businesses-that-tried-expanding-into-foreign-markets/)
[10]	“Changing Japanese Diet” (retrieved at http://www.crosscurrents.hawaii.edu/content.aspx?lang=eng&site=japan&theme=food&subtheme=EATING&unit=JFOOD021)
[11]	“History of a Dress, Chinese Style” (retrieved at https://www.nytimes.com/2010/08/31/fashion/31iht-FDRESS.html, by Joyce Lau, Aug 30, 2010)
[12]	Rob Manning (2002). “The King of Beers vs. the Beer of Kings” (retrieved at http://www.wweek.com/portland/article -1056-the-king-of-beers-vs-the-beer-of-kings.html, updated Jan 24, 2017)
[13]	“Col. Sanders Gives Up in Hong Kong” (retrieved at https://www.nytimes.com/1975/03/30/archives/col-sanders-gives-up-in-hong-kong.html, Special to the New York Times, Mar 30, 1975)
[14]	“Doing business in Japan_4: Cultural Differences” (retrieved at https://www.interproinc.com/blog/doing-business-in-japan-4-cultural-differences)
[15]	“Vietnamese influenced by Korean Culture and Media” (retrieved at https://phanthoan.wordpress.com/2012/03/11/ vietnamese-influenced-by-korean-culture-and-media/)

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APA Style

Vo Minh Duc, Vo Trong Cang. (2018). The Impacts of Culture on Vietnamese Consumer Behavior Towards Foreign Products. Social Sciences, 7(4), 199-202. https://doi.org/10.11648/j.ss.20180704.17

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ACS Style

Vo Minh Duc; Vo Trong Cang. The Impacts of Culture on Vietnamese Consumer Behavior Towards Foreign Products. Soc. Sci. 2018, 7(4), 199-202. doi: 10.11648/j.ss.20180704.17

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AMA Style

Vo Minh Duc, Vo Trong Cang. The Impacts of Culture on Vietnamese Consumer Behavior Towards Foreign Products. Soc Sci. 2018;7(4):199-202. doi: 10.11648/j.ss.20180704.17

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@article{10.11648/j.ss.20180704.17,
  author = {Vo Minh Duc and Vo Trong Cang},
  title = {The Impacts of Culture on Vietnamese Consumer Behavior Towards Foreign Products},
  journal = {Social Sciences},
  volume = {7},
  number = {4},
  pages = {199-202},
  doi = {10.11648/j.ss.20180704.17},
  url = {https://doi.org/10.11648/j.ss.20180704.17},
  eprint = {https://article.sciencepublishinggroup.com/pdf/10.11648.j.ss.20180704.17},
  abstract = {Purpose of the research is to point out the impacts of culture to Vietnamese consumer behavior towards foreign products. By using literature review combined with a practical research method, after performing a hands-on analysis, the article lists out the features of culture as well as confirms the importance of culture to Vietnamese consumer behavior towards foreign products. The research also clearifies the importance of culture to consumer behavior of people around the world towards foreign products. This article is just the basis for further in-depth researchs about Vietnamese’s culture. This article can be helpful for researchers who want to find out the way to magnify the impact of Vietnamese’s culture on people’s consumer behavior so as to encourage people use Vietnamese products and bring back more profits.},
 year = {2018}
}

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TY  - JOUR
T1  - The Impacts of Culture on Vietnamese Consumer Behavior Towards Foreign Products
AU  - Vo Minh Duc
AU  - Vo Trong Cang
Y1  - 2018/09/21
PY  - 2018
N1  - https://doi.org/10.11648/j.ss.20180704.17
DO  - 10.11648/j.ss.20180704.17
T2  - Social Sciences
JF  - Social Sciences
JO  - Social Sciences
SP  - 199
EP  - 202
PB  - Science Publishing Group
SN  - 2326-988X
UR  - https://doi.org/10.11648/j.ss.20180704.17
AB  - Purpose of the research is to point out the impacts of culture to Vietnamese consumer behavior towards foreign products. By using literature review combined with a practical research method, after performing a hands-on analysis, the article lists out the features of culture as well as confirms the importance of culture to Vietnamese consumer behavior towards foreign products. The research also clearifies the importance of culture to consumer behavior of people around the world towards foreign products. This article is just the basis for further in-depth researchs about Vietnamese’s culture. This article can be helpful for researchers who want to find out the way to magnify the impact of Vietnamese’s culture on people’s consumer behavior so as to encourage people use Vietnamese products and bring back more profits.
VL  - 7
IS  - 4
ER  -

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Author Information

Vo Minh Duc

Faculty of Japanese Language, Ho Chi Minh Universitry of Pedagogy, Ho Chi Minh City, Vietnam
Vo Trong Cang

Faculty of Transportation Engineering, Ho Chi Minh City University of Technology, Ho Chi Minh City, Vietnam

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APA Style

Vo Minh Duc, Vo Trong Cang. (2018). The Impacts of Culture on Vietnamese Consumer Behavior Towards Foreign Products. Social Sciences, 7(4), 199-202. https://doi.org/10.11648/j.ss.20180704.17

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ACS Style

Vo Minh Duc; Vo Trong Cang. The Impacts of Culture on Vietnamese Consumer Behavior Towards Foreign Products. Soc. Sci. 2018, 7(4), 199-202. doi: 10.11648/j.ss.20180704.17

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AMA Style

Vo Minh Duc, Vo Trong Cang. The Impacts of Culture on Vietnamese Consumer Behavior Towards Foreign Products. Soc Sci. 2018;7(4):199-202. doi: 10.11648/j.ss.20180704.17

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@article{10.11648/j.ss.20180704.17,
  author = {Vo Minh Duc and Vo Trong Cang},
  title = {The Impacts of Culture on Vietnamese Consumer Behavior Towards Foreign Products},
  journal = {Social Sciences},
  volume = {7},
  number = {4},
  pages = {199-202},
  doi = {10.11648/j.ss.20180704.17},
  url = {https://doi.org/10.11648/j.ss.20180704.17},
  eprint = {https://article.sciencepublishinggroup.com/pdf/10.11648.j.ss.20180704.17},
  abstract = {Purpose of the research is to point out the impacts of culture to Vietnamese consumer behavior towards foreign products. By using literature review combined with a practical research method, after performing a hands-on analysis, the article lists out the features of culture as well as confirms the importance of culture to Vietnamese consumer behavior towards foreign products. The research also clearifies the importance of culture to consumer behavior of people around the world towards foreign products. This article is just the basis for further in-depth researchs about Vietnamese’s culture. This article can be helpful for researchers who want to find out the way to magnify the impact of Vietnamese’s culture on people’s consumer behavior so as to encourage people use Vietnamese products and bring back more profits.},
 year = {2018}
}

Copy | Download

TY  - JOUR
T1  - The Impacts of Culture on Vietnamese Consumer Behavior Towards Foreign Products
AU  - Vo Minh Duc
AU  - Vo Trong Cang
Y1  - 2018/09/21
PY  - 2018
N1  - https://doi.org/10.11648/j.ss.20180704.17
DO  - 10.11648/j.ss.20180704.17
T2  - Social Sciences
JF  - Social Sciences
JO  - Social Sciences
SP  - 199
EP  - 202
PB  - Science Publishing Group
SN  - 2326-988X
UR  - https://doi.org/10.11648/j.ss.20180704.17
AB  - Purpose of the research is to point out the impacts of culture to Vietnamese consumer behavior towards foreign products. By using literature review combined with a practical research method, after performing a hands-on analysis, the article lists out the features of culture as well as confirms the importance of culture to Vietnamese consumer behavior towards foreign products. The research also clearifies the importance of culture to consumer behavior of people around the world towards foreign products. This article is just the basis for further in-depth researchs about Vietnamese’s culture. This article can be helpful for researchers who want to find out the way to magnify the impact of Vietnamese’s culture on people’s consumer behavior so as to encourage people use Vietnamese products and bring back more profits.
VL  - 7
IS  - 4
ER  -

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